Group fundraising primer
Too much going on at the moment to blog consistently, which is a pity given that I’ve lots of things to say, regarding Facebook et al.
Anyway, this SlideShare version of Peter Deitz’s powerpoint presentation from yesterday’s webinar, Group Fundraising 101: From Benchmarks to Success Stories does a pretty excellent job of reviewing the current (and rapidly evolving) “Group fundraising” landscape.
Peter defines Group Fundraising as:
The process of gathering money and other gifts in kind over the internet,
by empowering individuals to covey the value of a program or project to prospective donors of their own choosing
through the use of blogs, widgets, images, video and social networking websites.