Two Minute Silence Podcast
The charity seems keen to shift the public’s perception of its work and encourage understanding of its all year round relevance. The podcast is seen as a way to bridge the generation gap and appeal to those who did not have the time, or feel attracted, to attend a traditional Remembrance ceremony on either Armistice Day, or Remembrance Sunday.
While the quality isn’t great, the short tribute intriguingly includes two full minutes of silence.
The Legion tell me that between the 9th – 12th November, their podcast was downloaded 1,500 times – mainly in the UK and US, but also in Iraq, Japan, and the United Arab Emirates.
Among other UK charities experimenting with podcasts are Cancer Research UK and Help the Aged, who used their podcast to invite listeners to send in their stories which the charity can use for campaigning purposes.
Photo: Hobvias Sudoneighm on Flickr